Minnkota communications team honored

Minnkota’s communications department has received national top honors for its work promoting Project Tundra and electric vehicles.

The team earned two Gold awards from the National Rural Electric Cooperative Association’s (NRECA) Spotlight on Excellence Awards. The program recognizes outstanding work produced by electric co-op communication and marketing professionals across the country. Award winners were celebrated May 27 during a nationwide virtual ceremony.

Minnkota received a Gold award for Most Innovative Use of Digital Communication for its Project Tundra website, which incorporated logo design, video and animation, web design and writing, social media integration and more. The other Gold win was for Best Event, awarded for Minnkota’s Plugged In to the Future electric vehicle event held in August.

The Spotlight on Excellence Awards consist of 16 categories that reflect the scope of cooperative communications, including writing, graphic design, marketing campaigns, etc. Entries are judged by industry peers.